It’s been a little over two years since Google first announced that mobile searches had exceeded desktop queries on a global basis. That number has continued to grow, although the company has not provided an official update recently. At a recent press event, a Google speaker casually said that the “vast majority” of search queries are now mobile. However, this is not official and wasn’t affirmed by spokespeople. In the absence of official updates from Google and Bing, third parties have offered a range of statements on the question of mobile … [Read more...]

If you’re new to Facebook business options or want to add something new to your current Facebook marketing plan, this page is for you. Here, you’ll find articles and resources to help beginner, intermediate, and advanced marketers use Facebook pages, profiles, groups, ads, Live video, analysis, contests, and more for business. Put My Business on Facebook [...] This post Facebook for Business: The Ultimate Facebook Marketing Guide first appeared on . - Your Guide to the Social Media Jungle … [Read more...]

Your domain name and URL play a big role when it comes to search. Not only is this the destination where your visitors will find you and your content, but the domain you choose also can and does impact your search visibility. While there are more domain options than ever before, there are still some best practices you should adhere to if you want to see optimal results. As of our publishing date in August 2017, ICANN recognizes 1,547 top-level domains (TLDs). While this means you have more choices than ever before, it doesn’t make choosing a domain any easier. To … [Read more...]

Google has raised the bar on site load times consistently over the last decade, and the upcoming transition to mobile-first indexing, combined with its rising expectations of mobile site performance, should be a clear warning sign to site owners. Site owners generally, however, seem not to be listening. Unfortunately, based on our analysis of 10,000+ mobile web domains, we found that most mobile sites don’t meet this bar: The average load time for mobile sites is 19 seconds over 3G connections. DoubleClick research published in September 2016 At our … [Read more...]

Are you looking for Instagram content ideas? Have you considered repurposing your blog content into Instagram albums? Grouping multiple images from a blog post into an Instagram album can bring engaging content to Instagram. In this article, you’ll discover how to combine blog posts into Instagram albums. Why Use Instagram Albums to Repurpose Blog Content? [...] This post How to Repurpose Blog Posts Into Instagram Albums first appeared on . - Your Guide to the Social Media Jungle … [Read more...]

There’s considerable evidence that consumers are growing more impatient and less tolerant of poor or frustrating online experiences. There’s also increasing evidence that most brands aren’t keeping up with customers, creating significant risk and lost opportunities. This gap is reflected in all the CX (consumer experience) research and reports coming out. There’s also a strong undercurrent of this theme in the Google “micro-moments” research and discussions. All the data about mobile page speeds and consumer abandonment support this … [Read more...]

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google auto-playing video previews in search results carousel on AndroidAug 21, 2017 by Barry Schwartz Google is now showing six-second video previews in the search results delivered on Android devices. Wonky Google Search Console data attributed to a logging issue last weekAug 21, 2017 by Barry Schwartz Are you seeing funky data in the Google Search Console? Here is what may be happening. Google making renewed effort to help news … [Read more...]

Just because your audience expects you to have videos doesn't mean they expect you to do a Star Wars sequel. … [Read more...]

Among the more absurd things ever said about the internet was that the network “interprets censorship as damage, and routes around it”. The epigram was half true, but the half that was false gets more important every year. The internet can be a vile place, and the instinct to enforce some standards there is not misplaced. The director of public prosecutions, Alison Saunders, is quite right to say that crime online is as serious as crime offline. Even the Guardian, wedded to the idea of free speech, does not imagine that this is an unrestrained freedom … [Read more...]

How the real estate superstar sells to billionaires and royalty. … [Read more...]